Lucid is a Shopify Plus agency that helps brands grow by focusing on the fundamental best-practices of ecommerce development.

We are a people-first team built around our passion for our craft, integrity, and a genuine desire to do exceptional work.

We work with brands that are motivated and care about putting products into the world that matter.

We believe in the process of discovery—to fully understand the problems we are setting out to solve, so we can lead with data and expertise as opposed to whims and opinions.

We love big picture ideas and ambitious goals—but also believe in the value of “low-hanging fruit” and incremental wins.

We value nimbleness and agility and lead our clients with discipline and expertise—focusing more on goals and objectives than pre-prescribed solutions.

We are one of the original 12 Shopify Plus partners—and have been working with Shopify for over 15 years.

Lucid was founded in 2000 in New Zealand and is now based in New York City.