Traverse Design

I do Shopify theme development for outdoor and lifestyle brands. Gear, apparel, coffee, the stuff people take outside and beat up. Traverse is small on purpose. When you get on a call with me, I'm the one writing the code, so nothing gets lost in a handoff.

Most of my work is ongoing. A monthly or bi-weekly retainer cycle covering theme development, PDP and cart improvements, app integrations, migrations, and the regular maintenance that keeps a store from slowly falling apart.

On the subscription side, most of what I get asked for is theme level. Getting the Recharge widget into a buy box that was never built to hold it, keeping the subscribe and save option readable on mobile, making sure tracking and checkout customizations still work after the next theme update.

Recent clients include HydraPak, Topo Designs, Kokopelli, RovR, Tellus, Bottle Bright, and Decibullz.

I'm a good fit if you've got a marketing or ecommerce team in house but no Shopify developer, and you want someone who knows your store well enough to just handle it.